A primary challenge for the YMCA of the North Shore has been improving member awareness regarding schedules, special events and other notifications. Having content readily available and displayed effectively within the YMCA’s expansive facilities was difficult.
The YMCA was looking for a better way to present, manage, and control messages dynamically to avoid missed communication opportunities and eliminate cluttered bulletin boards.
Skykit allows YMCA’s marketing team and other team members to manage their content through templates. Now it’s easy to import a variety of content sources like presentations, PDFs, videos, and screen feeds. Their marketing team is able to control signage from any device. Display screens are found in multiple locations throughout the Y, like the fitness centers, main lobby’s, and walls outside the gymnasium and early education centers. The content varies from special events, exercise class schedules, promotional videos, and announcements. You can split the screen’s display into sections and display different content in each section. This helps the Y to display as much information as possible without viewers needing to stay focused on the screen and rotate through the information.